## Introduction {#intro}

As digital transformation speeds up, businesses need websites that not only look good but also work smart. By connecting DNN (DotNetNuke) with Salesforce, the world’s leading customer relationship management (CRM) platform, you can unify your website and CRM systems to create automated and personalized user journeys.
 
 
Let’s find out how DNN Salesforce Integration can help companies capture leads automatically from web forms, sync user activity for a complete 360° view, trigger marketing automation in real-time, and deliver personalized content based on CRM data.

## Why DNN Salesforce Integration Matters {#Why-DNN-Salesforce-Integration-Matters}
 
Here are the main factors why businesses should consider integrating DNN with Salesforce. 

### 1. Automated Lead Capture and Real-Time Data Sync 

No more copy-pasting data from your website into your CRM. With Salesforce API Integration, you can transmit data instantly from DNN to Salesforce. Whether it’s user signups, contact forms, or behavior tracking, everything gets logged into Salesforce in real time.

### Key Benefits:
- Capture leads instantly with zero manual effort.
- Maintain data hygiene through automated syncing.
- Scale your lead management processes effortlessly. 

### 2. Unify Customer Data with a 360° View 

Use a bidirectional data sync between DNN and Salesforce to keep both systems aligned. Web engagement data, like page views, downloads, or abandoned forms, can be pushed to Salesforce Leads, Contacts, or Campaigns.
 
This provides your sales and marketing teams with:
- Actionable behavioral insights.
- Centralized access to every customer interaction.
- Enriched user profiles for smarter follow-ups.

### 3. Deliver Personalized Web Experiences with Salesforce Data 

Imagine your website knowing who’s visiting and adapting content on the fly. That’s the power of Salesforce SSO with DNN and dynamic content rendering.
 
With API calls and secure OAuth 2.0 authentication, you can:
- Display personalized dashboards to logged-in users.
- Show content based on CRM fields like role, industry, or purchase stage.
- Highlight adaptive CTAs based on lead scoring or account status.
 
This transforms your static website into a responsive, user-focused platform.


### 4. Automate Campaigns with Marketing Cloud and Workflow Triggers 

Tightly integrate your DNN CMS with Salesforce Marketing Cloud Integration or Pardot to enable real-time marketing triggers. Activity from DNN, like form fills, logins, or content downloads, can trigger CRM workflows, campaign updates, or notifications.
 
Use cases include:
- Launching drip campaigns based on behavior.
- Updating lead scores automatically.
- Triggering internal alerts for high-intent actions. 



## Popular Use Case: SaaS Company Syncing DNN with Salesforce {#Popular-Use-Case} 

Let’s look at a real-world example.
 
A SaaS company uses DNN as its website CMS and Salesforce CRM to manage customer relationships. By implementing DNN Salesforce Integration, here’s how they’ve streamlined operations:
- Lead Capture Made Instant: Every sign-up on the DNN portal is auto-synced to Salesforce as a Lead. No one has to manually enter the details. It saves time, reduces errors, and ensures the sales team can reach out quickly while the lead is still warm.
- Personalized Dashboards: Logged-in users see live Salesforce data like support tickets, subscription plans, and onboarding tasks, all fetched securely using OAuth 2.0.
- Complete Visibility: Every user action, downloads, forms, updates, is logged into Salesforce, enabling a full-picture view of the customer journey.



## How to Integrate DNN with Salesforce? {#Integrate-DNN-with-Salesforce} 

### 1. Use Salesforce REST API

Connect DNN to Salesforce using lightweight, JSON-based Salesforce API Integration. Ideal for real-time data transmission and custom logic.

### 2. Authenticate Securely with OAuth 2.0

Establish secure connections using OAuth 2.0 flows (Authorization Code or JWT Bearer), and manage tokens for continuous access.

### 3. Perform CRUD Operations

Push or pull data with create, read, update, and delete operations using both REST and SOAP APIs. Useful for syncing Contacts, Leads, Campaigns, or Cases.

### 4. Trigger Salesforce Workflows

Invoke Flows, Apex triggers, or Platform Events from DNN user actions, like logging in or submitting a form, to automate back-end processes.


## Conclusion {#Conclusion} 

Integrating your DNN site with Salesforce is more than a convenience, it’s a competitive advantage. With data flowing freely between your CMS and CRM, you eliminate delays, reduce errors, and gain powerful insight into your users.
 
From Salesforce Marketing Cloud Integration to Salesforce SSO with DNN, this connection helps personalize experiences, speed up follow-ups, and make every user interaction count.
 
Whether you’re a fast-growing business or an enterprise managing complex data flows, DNN Salesforce Integration offers the scalability and intelligence you need to drive better outcomes and build lasting customer relationships.

## Ready to Connect Your DNN Site with Salesforce? {#Ready-to-Connect} 

Whether you’re looking to automate lead capture, personalize user journeys, or sync data in real time—our experts can help you get started fast and securely.
 
[Connect with us](https://miniorange.com/contact) to learn how we can help streamline your .NET CMS Integration with Salesforce.

Looking to offer a personalized experience to your website? This blog explores how to integrate DNN with Salesforce for syncing your .NET CMS with the world’s #1 CRM. Learn how to automate lead capture, personalize web content, and streamline marketing and sales processes. Whether you're using Salesforce Marketing Cloud or want to enable Salesforce SSO with DNN, we've got you covered.

DNN Integration with Salesforce: Unlocking Digital Experiences


Explore a seamless transition for your WordPress Salesforce sync in discovering the alternative to minnPost’s Object Sync For Salesforce Plugin. Learn more about migrating to miniOrange's Object Sync, a solution designed for effortless integration and enhanced data synchronization.

### Problems You May Face During Migration {#problems-of-migration}

The imperative need for an alternative solution arises from the current state of minnPost's Object Sync for Salesforce plugin, which is no longer maintained on the WordPress marketplace. The concerning aspect is its lack of updates over the past three major WordPress releases. This absence of maintenance raises critical issues for existing customers who rely on the plugin for seamless synchronization with Salesforce.


The urgency for an alternative becomes apparent as continued usage of the outdated plugin poses a twofold risk. Firstly, the absence of updates implies a potential halt in synchronization capabilities, threatening the uninterrupted flow of data between WordPress and Salesforce. Secondly, the stagnant codebase exposes users to security vulnerabilities, emphasizing the necessity for a reliable and actively maintained alternative solution.


To safeguard the integrity of Salesforce sync processes and fortify website security, users of minnPost's Object Sync for Salesforce plugin are compelled to seek a robust and up-to-date alternative. This ensures not only the continued functionality of the integration but also shields their WordPress site from potential vulnerabilities associated with outdated code.

### Introducing the miniOrange Salesforce Migration Tool

The Migration Tool was built from scratch to give its users an effortless way to get their existing data from minnPost’s Object Sync For Salesforce plugin to our plugin with just one-click option.
The migration feature is not available inside the core plugin, as you need it only once. It's a separate migration tool that you can get by reaching out to us at **salesforcesupport@xecurify.com**

You must have our plugin on your WordPress site to migrate from **minnPost’s Object Sync For Salesforce plugin**.

### Easy One-click Migration {#one-click-migration}

The standout feature, **One-Click Migration**, ensures a smooth and effortless shift from the outdated MinnPost plugin to miniOrange's offering. This functionality not only mitigates the complexities associated with migration but also expedites the process, allowing users to swiftly transition with minimal disruption to their Salesforce sync workflows without any additional authorization from Salesforce, with the help of miniOrange’s support.

![miniOrange Hubspot SSO application](/blog/assets/2024/data-migration-thumbnail.webp)

Moreover, miniOrange's Object Data Sync For Salesforce plugin goes beyond mere data synchronization by providing seamless integration with various third-party plugins. The versatility offered enables users to consolidate their Salesforce integration efforts, ensuring a unified and streamlined experience. For a comprehensive understanding of the diverse integration possibilities, we invite you to explore further details on all supported third-party plugins here.

In embracing miniOrange's alternative solution, users not only secure an uninterrupted and efficient data sync between WordPress and Salesforce but also gain access to a feature-rich plugin that adapts to evolving integration needs. Elevate your Salesforce integration experience with miniOrange's Object Data Sync For Salesforce plugin, setting the stage for enhanced functionality and seamless data management.


### Conclusion {#conclusion}                  

In conclusion, transitioning from minnPost's Object Sync for Salesforce plugin to an alternative solution can present challenges and complexities, making the migration process both intricate and formidable. This transition not only demands careful consideration of data integrity but also poses potential risks to your established Salesforce sync workflows. However, with the invaluable assistance of miniOrange's dedicated support and the seamless functionality offered by the Object Data Sync for Salesforce plugin, this transition becomes a streamlined and hassle-free experience.

By leveraging the user-friendly features of our plugin, you can confidently and effortlessly make the switch, ensuring a smooth and efficient continuation of your Salesforce integration. Embrace the convenience of miniOrange's solution as the alternative for minnPost's Object Sync for Salesforce, and empower your organization with a reliable and robust Salesforce synchronization experience.



Effortlessly migrate and sync Salesforce objects with miniOrange single-click tool. Streamline data management and ensure a seamless transition to Salesforce.

Migrate and Sync Salesforce Objects with our Single-Click Migration Tool


## Integrating WordPress with Salesforce
Before, you would have to enlist an expert engineer to assemble a custom framework for you, associating your site to Salesforce through their exclusive API. Nonetheless, [the Object Sync for Salesforce module](https://wordpress.org/plugins/object-data-sync-for-salesforce/) improves on a ton of this by making an adaptable framework that permits you to construct associations between WordPress metadata and Salesforce directly in your WordPress dashboard. With this plugin, you can allow field mapping between WordPress Objects, with fields of the Salesforce Object and sync (create, update and delete) data from WordPress to Salesforce based on the mapping. The Salesforce to WordPress sync can also be scheduled at a specific time interval. Hence providing a bi-directional synchronization i.e Salesforce object can be mapped to a WordPress object thus creating a complete Object Lifecycle Management system.

### Enable Object Data Synchronization for WordPress (WP) to Salesforce {#enable-object-data-synchronization-for-wordpress-wp-to-salesforce}
Our [Object Sync for Salesforce](https://plugins.miniorange.com/sync-salesforce-objects-to-wordpress) allows you to synchronize your WordPress objects (like users, pages, posts, blogs etc.) with Salesforce. It will keep your WordPress objects in sync with Salesforce for marketing automation. When an object (user, page, posts, blog etc.) is [created/updated/deleted](https://plugins.miniorange.com/sync-salesforce-objects-to-wordpress) in WordPress, it will be created/updated/deleted in the Salesforce also.

The plugin also allows you to sync your WooCommerce orders, checkout details, membership levels, and enables user data synchronization from WordPress to Salesforce, and vice-versa.

### What do we offer ? {#what-do-we-offer}
## Automatic synchronization
Salesforce objects will be created/updated/deleted in sync as the data in WordPress is saved. Administrators can specify triggers when data should be synced to Salesforce.
Eg. you specify that WordPress data will be synced to Salesforce after a new Post is saved.

**Field mapping:** Administrators will get the capability to see all the fields of a Salesforce object and using this feature they can associate fields of a given salesforce Object with one or more attributes of a WordPress object ( User, Post, etc). 
Eg:- You can assign the Account Name of Account Object to WP Post title or Account Name to the WordPress userName.

## Complex Salesforce Objects
Sync Complex Salesforce objects from WordPress to Salesforce. Complex Salesforce objects like Portal users or Partner users can be easily synced with plugins. Create Account, Contact, and User objects simultaneously and associate these Objects with each other using reference fields.

- **Bidirectional Sync – Sync data two ways:** The Salesforce to WordPress Object sync can be scheduled at a specific time interval. The plugin retrieves the data from the Salesforce object and overwrites the WordPress object based on the field mapping. Optimally this can be achieved using triggers in Salesforce.

- **Manual Syncing:** You are in finished control with regards to synchronizing information among WordPress and Salesforce. You can decide to synchronize physically or naturally.

- **Client Mapping:** Oversee client jobs across the two stages. Client account possession in Salesforce is naturally extended to WordPress.

- **CMS Form WP:** We provide the flexibility of submitting data not just to Leads but to other standard or custom objects in Salesforce. Our plugin provides a combination of point-and-click and drag-and-drop user experiences for simple and fast form building. This enables you to map form fields to Salesforce fields, using the simple graphical user interface (GUI).

![WP Object Data Sync for Salesforce Features](/blog/assets/2023/wp-object-data-sync-for-salesforce-features.webp)

## Connect / Integrate Features with WordPress using Salesforce
- **MemberPress Integration:** Map Membership levels, User credentials, payment information, billing address from Membership Sign up page with a Salesforce object field. Once a user submits and checks out, the data will be saved in the Salesforce object.

- **WooCommerce Integration:** Map the checkout fields from your WooCommerce WordPress site to Salesforce object fields respectively of Accounts. The checkout details will sync to Salesforce once the user has checked out.

- **PaidMembership Pro Integration:** Map Membership levels from Membership Checkout page with a Salesforce object field. Once a user submits and checks out, the data will be saved in the Salesforce object.

- **Buddypress Integration:** Map Buddypress extended profiles with the Salesforce objects. Save user in Salesforce object when a user is created/deleted.

![WP Object Data Sync for Salesforce](/blog/assets/2023/wp-object-data-sync-for-salesforce-integrations.webp)

### Conclusion {#conculsion}
All in all, we would agree that corporating WordPress with Salesforce is extremely advantageous for us in numerous ways. There are likewise many motivations behind why the combination of these 2 stages becomes significant for the business, of which a portion of the significant ones we have referenced in the post too. Thus, taking a gander at these reasons, we can doubtlessly say that the reconciliation is very advantageous for the business. In this way, you should likewise think about integration of WordPress with Salesforce.


### Additional Resources  {#additional-resources}
1. [Object Data Sync For Salesforce Plugin](https://wordpress.org/plugins/object-data-sync-for-salesforce/)
2. [WordPress Data Sync for Salesforce-Info](https://plugins.miniorange.com/wordpress-object-sync-for-salesforce)
3. [Configure WordPress – Salesforce Bi-directional Object Data Sync](https://plugins.miniorange.com/salesforce-wordpress-object-sync)
4. [Sync Salesforce Objects to WordPress](https://plugins.miniorange.com/salesforce-integration-with-woocommerce-for-wordpress)
5. [User Data Synchronization](https://plugins.miniorange.com/salesforce-integration-with-woocommerce-for-wordpress)
6. [Salesforce SAML Single Sign-On (SSO) for WordPress | Salesforce SSO Login](https://plugins.miniorange.com/saml-single-sign-on-sso-wordpress-using-salesforce)


Before, you would have to enlist an expert engineer to assemble a custom framework for you, associating your site to Salesforce through their exclusive API. Nonetheless, the Object Sync for Salesforce module improves on a ton of this by making an adaptable framework that permits you to construct associations between WordPress metadata and Salesforce directly.